By Craig E. Aronoff, Ph.D. and John L. Ward, Ph.D.
A family's values can be among the greatest competitive advantage that owners can bring to their business. When the values of business-owning families form the heart of a business culture, vital synergies can arise. Shared values enable family members to derive pleasure and meaning from sustaining cross-generational relationships and striving toward mutual goals. An enduring commitment to values is the greatest strength a family can bring to business ownership. In this booklet you'll learn:
how values bring power to the family business;
how family values can strengthen day-to-day operation;
how values can help to resolve conflicts within the family and
between family and business;
twenty winning values shared by successful family businesses;
how to identify and articulate genuine family values;
how to nurture and pass on values in the family and the business;
how to renew and reinterpret values to retain their productive power in
today's fast-changing world and much more...
ISBN: 1-891652-02-8
Copyright, 2001
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